How Credit Card Companies Use Big Data to Improve Industries by Nate Vickery via +Datafloq - Credit card companies are among the most data-savvy organizations in the world and they have been ever since their birth. The reasons for this are very simple and arguably the biggest one of these is the fact that credit card companies operate with enormous numbers of both credit card holders and merchants. In order for this machine to keep running the way it should and for it to keep making money for the credit card companies, it needs to rely on pure data.
I can see the credit card industry as a great home for big data due to the quantities involved.
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