Two Social Media Analytics Software Articles via @PredAnalytics

Two articles around the same subject - Social Media Analytics - from Predictive Analytics Today:

33 Top Social Media Analytics Software:

In no particular order a list of software that delivers customer insights from social media for a 360 degree view of all customer touch points, customer care, brand marketing, public relations, sentiment analysis and merchandising

and

Top 10 Free Social Media Analytics Software:

A list of free software that provide a platform for social media monitoring, engagement measures and brand value by measuring , analysing and interpreting interactions and associations between people, topics and ideas.