They don't want fancy infographics, or even charts. Monica Rogati, VP of data at Jawbone, defines a data native as "someone who expects their world to not just be digital, but to be smart and to adjust immediately to their taste and habits."
Interesting article from First Round Review. Contains a lot of salient points that we all need to consider. All I ask is that we don't forget the older people who are not data natives.
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