Tuesday, 22 December 2015

5 Metaphors for Big Data and Why They Matter via @BernardMarr @DataInformed

5 Metaphors for Big Data and Why They Matter via +Bernard Marr +Ian Murphy (DataInformed) @DataInformed - Bernard Marr addresses some metaphors that are commonly used within the world of big data and whether they are an apt shorthand for the phenomena they describe.

We all need to be clear what we and others mean when all these metaphors are used - apple could mean a fruit but could also mean a computer/phone/tablet/watch manufacturer.

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