Saturday, 2 July 2016

The Commercialisation of Data – Coming to a Business Near You by John Rogers via @infomgmt

Data has the potential to be repackaged and “commercialised” as an alternative revenue stream. Look at how Foursquare predicted a huge drop in Chipotle’s sales ahead of an official earnings announcement.

I do have some privacy concerns but it sounds great.

No comments:

Post a Comment

Note: only a member of this blog may post a comment.