Tuesday, 25 November 2014

Moneyball For Music: Why Streaming Services Are Betting On Analytics

Amid a bitter feud between music artists and streaming services over royalties for online music, Pandora appears to be extending the olive branch.

In an attempt to lure musicians back to the site, the streaming radio service recently announced its new Artist Marketing Platform, which provides listener data to music artists who are being played on Pandora.

Article from +BusinessIntelligence.com

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