Big Data ROI In 2016: Put Up, Or Shut Up by David Weldon via +Information Management - Organizations will take a hard look at their data analytics investments in 2016, and expect to see some very real returns on those investments. If strong ROI can't be shown, some data initiatives may see the plug pulled.
I would go so far as to say unless there were some quick wins already identified before the project started then it probably should have be started in the first place. Doing any of this is not cheap so you need to have a level of certainty first.
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