How AI and machine learning are improving customer experience by Ben Lorica and Mike Loukides via @infomgmt

From data quality to personalization, to customer acquisition and retention, and beyond, AI and ML will shape the customer experience of the future.

Anything that improves the way customers are treated has got to be good for both them and the business as a whole.

Three sectors being transformed by artificial intelligence by Matt Zeiler via @infomgmt

Retail, insurance and government are three areas where AI will be implemented this year in ways we haven't seen before.

I found this a really good summary of how both ML and AI are being used and the areas that are focusing on them.

Leveraging data to elevate the customer experience by Marc Wilczek via @infomgmt

Many organisations are harnessing only a fraction of the potential value of analytics and thus missing out on the chance to turn insights into a competitive advantage.

Great areas pointed out by Marc in this article.  Worth a read if you are likely to have to do this in your organisation.

How Data Mining Improves Customer Experience: 30 Expert Tips by Angela Stringfellow via @ngdata_com

How does data mining actually work to enhance customer experience? What ways are the most successful companies utilizing data to improve processes, capture a broader audience, convert prospects to buyers, and create exceptional experiences that keep customers coming back for more?

This looks like a short article, but you need to cick on the names to see their tips.  Some helpful tips in these - you just need to mine down through them.

How Artificial Intelligence Can Improve Automated Customer Care by Tara Kelly via @Data_Informed

There are notable exceptions but, in general, people are dissatisfied with the level of customer service they receive today. The American Customer Satisfaction Index shows that customer-satisfaction rates have been trending downward for eight consecutive quarters.

Anything that improves customer satisfaction is worth trying.

Customer Data, Your Key to a Personalized Experience via @MyFeelBack

Customer Data, Your Key to a Personalized Experience by Daniel Archer via @MyFeelBack - Consumers are inundated each day with new products and brands, making it increasingly difficult for them to differentiate one business from another. Therefore, to stand out, you must figure out how to distinguish yourself. One way to do this is by focusing on ways to provide customers a unique experience, one which has been tailored to appeal to their exact needs and wants.

Interesting.

CIOs Told to Upgrade Systems, Transform Models, and Embrace Analytics via @infomgmt

CIOs Told to Upgrade Systems, Transform Models, and Embrace Analytics by Bob Violino via +Information Management  - IT leaders need to modernize core systems, industrialise analytics capabilities and use autonomic platforms to transform IT operating models and infrastructures, according to a new study from Deloitte Consulting.

Interesting insight.

WEBINAR: Discover the WHY behind your Customer Scores - June 10th 2015

On Wednesday June 10th, MeaningCloud welcomes special guest and Text Analytics thought leader Seth Grimes for a 1-hour webinar on ensuring you are getting the most from your customer feedback.

Seth will explain the importance of text analytics in new Customer Experience / Voice of the Customer scenarios, enabling you to understand massive amounts of unsolicited, unstructured customer feedback, in real time.

And the MeaningCloud Team will show how you can efficiently put these ideas into practice using our easy-to-use, customizable and affordable Meaning-as-a-Service tools.

Whether you are in the market research or customer experience management business or you are an end customer willing to take your customer insights to the next level, this webinar is for you.

• Text analytics in Customer Experience (CX) management. Why is it important?
• How text analytics complements/amplifies “traditional” CX? What specific benefits does it bring: understanding the reason behind the scores, extending to new, untapped feedback sources, analyzing CX in big data contexts… What new applications does it enable?
• What text analytics techniques are applicable: text classification, information extraction, sentiment analysis, user profiling…
• Analysis of some real scenarios/projects: survey analysis, contact center interaction, market research, social media analysis.
• How to implement this easily with MeaningCloud: APIs, personalization tools, add-in for Excel.
• Conclusions and Q&A.

Speakers

Seth Grimes
Alta Plana
 .
Antonio Matarranz
MeaningCloud

Jarred McGinnis
MeaningCloud

Register here