How to banish silos, consolidate data and avoid errors in the process by Fredrik Forslund via @infomgmt

Data silos tend to arise naturally in large businesses because each organisational unit has different goals, priorities and responsibilities, as well as different technical systems or platforms in place.

One of the keys to reducing silos is to have a strong data management team but you also need a strong team of data stewards too.  Something I have found is not only do you have silo's of data, but in those silos you have the same names data fields either in different formats or have a completely different name. You need to sort that out before you can think about getting rid of the silo.

Consolidating data silos: What enterprises need to know to harmonise data by Miika Mäkitalo via @infomgmt

The more disparate silos an organisation has, the more vulnerabilities are likely to exist across the organisation.

This is an area that needs careful consolidation and integration into the rest of your data. If you invest the time and money to do that you will achieve some benefits.

How APIs can help prevent data warehouse hell by Wolf Ruzicka via @infomgmt

One problem that frequently arises is when companies have a lot of data stored in remote databases - isolated data silos that offer only limited access.

APIs are useful for reporting, applications, and standardisation. I think they are a good thing as standard ones can be designed and used.

Why Customer Data Silos May Be Hindering Greater Market Success by @ricknotdelgado via @Datafloq

The premise is simple: use big data collected from customers to achieve better outcomes, but too much data leads to a lot of problems

It's key as this article says to join all this customer data together to have a total view of a customer not lots of silos that don't help the business to make good decisions nor come to useful conclusions.

Two Obstacles Facing Retailers for Data Driven Marketing Success via @B2Community

Data Driven marketing is on its way to becoming the standard in all industries. A 2015 study by the Global Direct Marketing Association and Winterberry group found that 92% of surveyed marketing professionals believe that data will be an important factor in the future of marketing.

Read more here on Business 2 Community